Enhanced Ecommerce — Google Analytics Demos & Tools

// The ec.js code.
ga("create", "UA-XXXXX-Y");
ga("require", "ec");
ga("ec:addProduct", {
  "id": "57b9d",
  "name": "Kiosk T-Shirt",
  "price": "55.00",
  "brand": "Kiosk",
  "category": "T-Shirts",
  "variant": "red",
  "dimension1": "M",
  "quantity": 1
});
ga("ec:setAction", "add");
ga("send", "event", "detail view", "click", "addToCart");