add_filter( 'woocommerce_product_add_to_cart_text' , 'custom_woocommerce_product_add_to_cart_text' );
/**
 * custom_woocommerce_template_loop_add_to_cart
*/
function custom_woocommerce_product_add_to_cart_text() {
	global $product;
	
	$product_type = $product->product_type;
	
	switch ( $product_type ) {
		case 'external':
			return __( 'Comprar productos', 'woocommerce' );
		break;
		case 'grouped':
			return __( 'Ver productos', 'woocommerce' );
		break;
		case 'simple':
			return __( 'Añadir al carrito', 'woocommerce' );
		break;
		case 'variable':
			return __( 'Selección de opciones', 'woocommerce' );
		break;
		default:
			return __( 'Leer más', 'woocommerce' );
	}
	
}