* _Formula:_ (Clicks / Impressions) * 100
 * _Example:_ You see that your blog post ranks well for "easy baking recipes," but its CTR is low. This indicates a potential problem with your title or meta description. 

 * _Action Steps:_ 
      * Experiment with power words (e.g., "Effortless," "Delicious")
      * Include numbers or a question in your title.
      * Ensure your meta description provides a clear, enticing preview of the content.